Funnels can be made complex … truly complicated, so complicated that the majority of people give up prior to they introduce their first real project. What if you could streamline this and put a sales funnel on a single page? Your Shopping Cart Is Emptylive Chat Software
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single web page with the right structure to transform cold traffic into consumers …
Pretty cool concept, right?Your Shopping Cart Is Emptylive Chat Software
Well, it certainly caught on since Samcart is able to charge extremely high prices for this promise:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the price.
In fact, using Cartflows and your favorite WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome. Your Shopping Cart Is Emptylive Chat Software
A common way to do this is what’s referred to as the “AIDA” design:
Your Shopping Cart Is Emptylive Chat Software
In this specific order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your item and its ability to remove their discomfort or attain their desired condition
Action: provide the chance to buy
Many sales funnels extend these actions throughout multiple pages, processes, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly execute each of these steps. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each principle below (in addition to a link to download the entire funnel!).
Get the whole funnel totally free????
The complimentary One Page Funnel has ended … However make certain you register, since I have huge prepare for funnel home builders in the works quickly!Your Shopping Cart Is Emptylive Chat Software
This easy (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each component.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and support in the remainder of the page.
Never ever lie … seriously – there are enough crappy online marketers out there currently.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.Your Shopping Cart Is Emptylive Chat Software
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be real. That’s where the next component comes in.
3. Customer Reviews in 2019 and beyond … Clients are skeptical. Social evidence is the best mental weapon we have to encourage individuals.
There is a lot details out there that it is extremely tough to understand which to trust.Your Shopping Cart Is Emptylive Chat Software
Social evidence gives us an easy way out … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Guarantee
If they’ve made it this far, it suggests they’re nearly prepared to purchase. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid product guarantee is everything about.Your Shopping Cart Is Emptylive Chat Software
Reviews have revealed that your item has worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product guarantee.
There are numerous effective formats for service warranties:
30+ day refund 110% money back assurance.
Your consumer wants to be assured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is basic, however so important.
You need in fact to ask for their money and take it!
Here’s where your checkout form comes in.
The primary goal of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide provided you an introduction of present best practices. I hope you enjoyed it. In addition, it is very important to resolve the idea that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!