Funnels can be made complex … actually made complex, so complicated that the majority of people give up before they launch their very first real project. What if you could simplify this and put a sales funnel on a single page? Use Online Shopping-cart Software Services To Handle Their Sales Transactions
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the right structure to transform cold traffic into customers …
Pretty cool idea, right?Use Online Shopping-cart Software Services To Handle Their Sales Transactions
Well, it absolutely caught on because Samcart has the ability to charge incredibly high rates for this pledge:
Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the price.
In fact, using Cartflows and your preferred WordPress page builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. Use Online Shopping-cart Software Services To Handle Their Sales Transactions
A common way to do this is what’s referred to as the “AIDA” model:
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In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your product and its capability to eliminate their pain or achieve their desired condition
Action: give them the chance to buy
Many sales funnels extend these actions across several pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each concept below (as well as a link to download the entire funnel!).
Get the whole funnel free of charge????
The free One Page Funnel has ended … However make certain you register, due to the fact that I have huge prepare for funnel home builders in the works soon!Use Online Shopping-cart Software Services To Handle Their Sales Transactions
This easy (however effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the rest of the page.
1.Never lie … seriously – there are enough lousy marketers out there already.
Specify with your headlines – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.Use Online Shopping-cart Software Services To Handle Their Sales Transactions
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be true. That’s where the next part comes in.
3. Consumer Testimonials in 2019 and beyond … Clients are skeptical. Social proof is the very best psychological weapon we need to encourage individuals.
There is so much details out there that it is exceptionally tough to know which to trust.Use Online Shopping-cart Software Services To Handle Their Sales Transactions
Social proof offers us an easy escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Warranty
If they have actually made it this far, it means they’re nearly all set to purchase. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is everything about.Use Online Shopping-cart Software Services To Handle Their Sales Transactions
Testimonials have revealed that your product has worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item assurance.
There are a number of successful formats for warranties:
30+ day cash back 110% cash back warranty.
Your client wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is basic, however so crucial.
You require actually to request their money and take it!
Here’s where your checkout type comes in.
The main objective of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide gave you an overview of existing best practices. I hope you enjoyed it. Furthermore, it’s important to dispel the idea that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!