Funnels can be complicated … really complicated, so complicated that most people give up before they release their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Success Team Samcart Review
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single websites with the ideal structure to transform cold traffic into customers …
Pretty cool idea, right?Success Team Samcart Review
Well, it absolutely caught on due to the fact that Samcart has the ability to charge extremely high rates for this pledge:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the rate.
In fact, utilizing Cartflows and your favorite WordPress page home builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome. Success Team Samcart Review
A typical way to do this is what’s referred to as the “AIDA” design:
Success Team Samcart Review
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your item and its ability to eliminate their discomfort or achieve their desired condition
Action: provide the chance to buy
Most sales funnels extend these steps throughout several pages, processes, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly perform each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the full evaluation).
More details on each principle below (along with a link to download the entire funnel!).
Get the entire funnel for free????
The free One Page Funnel has actually ended … But make sure you register, due to the fact that I have big plans for funnel contractors in the works quickly!Success Team Samcart Review
This easy (however effective) page structure includes all the components of the One Page Funnel. Let’s take a peek at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there are enough bad marketers out there currently.
Specify with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.Success Team Samcart Review
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be real. That’s where the next part comes in.
3. Client Testimonials in 2019 and beyond … Consumers are hesitant. Social evidence is the very best mental weapon we need to encourage people.
There is so much details out there that it is incredibly hard to understand which to trust.Success Team Samcart Review
Social evidence gives us an easy way out … if countless individuals have already trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Assurance
If they’ve made it this far, it means they’re almost ready to buy. Now you simply require that last small touch to make them purchase …
And that’s what a rock-solid item guarantee is everything about.Success Team Samcart Review
Testimonials have actually revealed that your item has worked for others … however your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product guarantee.
There are a number of effective formats for service warranties:
30+ day money back 110% cash back guarantee.
Your customer wishes to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is simple, however so essential.
You need in fact to ask for their cash and take it!
Here’s where your checkout form is available in.
The main goal of this action is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial provided you an overview of existing finest practices. I hope you enjoyed it. Additionally, it’s important to eliminate the idea that a particular tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!