Funnels can be made complex … truly complicated, so complex that the majority of people give up prior to they introduce their very first real project. What if you could simplify this and put a sales funnel on a single page? Stand Alone Shopping Cart Software For Cds
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single web page with the right structure to transform cold traffic into consumers …
Pretty cool idea, right?Stand Alone Shopping Cart Software For Cds
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high rates for this promise:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the rate.
In fact, using Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Stand Alone Shopping Cart Software For Cds
A common way to do this is what’s known as the “AIDA” model:
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In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your item and its ability to remove their pain or accomplish their desired condition
Action: provide the chance to buy
A lot of sales funnels extend these actions across several pages, processes, e-mails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production process. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the complete review).
More information on each idea listed below (as well as a link to download the entire funnel!).
Get the entire funnel totally free????
The free One Page Funnel has actually ended … However ensure you register, because I have huge prepare for funnel builders in the works soon!Stand Alone Shopping Cart Software For Cds
This simple (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and support in the remainder of the page.
Never ever lie … seriously – there suffice lousy online marketers out there already.
Be specific with your headings – don’t just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to achieve a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.Stand Alone Shopping Cart Software For Cds
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be true. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond … Clients are hesitant. Social proof is the very best mental weapon we have to persuade individuals.
There is so much details out there that it is exceptionally difficult to know which to trust.Stand Alone Shopping Cart Software For Cds
Social proof offers us an easy way out … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they have actually made it this far, it implies they’re practically all set to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid item warranty is all about.Stand Alone Shopping Cart Software For Cds
Testimonials have actually revealed that your item has actually worked for others … however your reader will naturally believe:
However what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with an item assurance.
There are several successful formats for guarantees:
30+ day refund 110% cash back warranty.
Your customer wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is simple, but so essential.
You need in fact to request their money and take it!
Here’s where your checkout type can be found in.
The main objective of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout process to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide gave you an introduction of existing finest practices. I hope you enjoyed it. Additionally, it’s important to resolve the concept that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!