Funnels can be made complex … actually complicated, so complex that most people quit before they introduce their very first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Shopping Cart Software Have Login
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single web page with the right structure to transform cold traffic into clients …
Pretty cool idea, right?Shopping Cart Software Have Login
Well, it certainly caught on since Samcart has the ability to charge exceptionally high rates for this guarantee:
Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.
In fact, utilizing Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome. Shopping Cart Software Have Login
A common method to do this is what’s called the “AIDA” design:
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In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its capability to remove their pain or accomplish their preferred condition
Action: provide the chance to buy
The majority of sales funnels extend these actions throughout several pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More details on each concept below (in addition to a link to download the entire funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has expired … But make sure you sign up, since I have big plans for funnel contractors in the works soon!Shopping Cart Software Have Login
This easy (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each component.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the rest of the page.
1.Never lie … seriously – there are enough bad marketers out there already.
Specify with your headings – don’t just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to achieve a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.Shopping Cart Software Have Login
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be true. That’s where the next component can be found in.
3. Client Testimonials in 2019 and beyond … Customers are doubtful. Social proof is the very best mental weapon we need to encourage people.
There is a lot info out there that it is exceptionally tough to understand which to trust.Shopping Cart Software Have Login
Social proof provides us a simple escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Vibrant Warranty
If they’ve made it this far, it implies they’re almost prepared to purchase. Now you simply need that last tiny touch to make them purchase …
Which’s what a rock-solid item warranty is all about.Shopping Cart Software Have Login
Reviews have revealed that your product has worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product warranty.
There are numerous effective formats for warranties:
30+ day cash back 110% cash back warranty.
Your customer wants to be assured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so crucial.
You need really to request their money and take it!
Here’s where your checkout type can be found in.
The main goal of this step is making the process as simple as possible for your users.
Do not request for 40 data points that you do not require.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide provided you an overview of present best practices. I hope you enjoyed it. Furthermore, it is very important to dispel the concept that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!