Funnels can be complicated … actually made complex, so complicated that most people quit prior to they introduce their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Sample Agreement To Sell Online Courses
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can create a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?Sample Agreement To Sell Online Courses
Well, it absolutely caught on since Samcart is able to charge exceptionally high prices for this promise:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).
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Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome. Sample Agreement To Sell Online Courses
A common way to do this is what’s known as the “AIDA” design:
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In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its ability to eliminate their pain or accomplish their desired condition
Action: give them the opportunity to buy
Many sales funnels extend these actions throughout several pages, processes, e-mails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More information on each idea listed below (in addition to a link to download the whole funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has actually expired … However make certain you register, since I have big prepare for funnel contractors in the works quickly!Sample Agreement To Sell Online Courses
This basic (but efficient) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each element.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the rest of the page.
Some tips:
Never ever lie … seriously – there suffice crappy marketers out there currently.
Specify with your headings – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.Sample Agreement To Sell Online Courses
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond … Clients are doubtful. Social evidence is the best psychological weapon we have to convince people.
There is a lot information out there that it is exceptionally difficult to understand which to trust.Sample Agreement To Sell Online Courses
Social proof offers us an easy escape … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they have actually made it this far, it indicates they’re almost all set to purchase. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid item guarantee is everything about.Sample Agreement To Sell Online Courses
Testimonials have revealed that your product has worked for others … but your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with an item guarantee.
There are several successful formats for warranties:
30+ day cash back 110% cash back warranty.
Your consumer wishes to be assured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is easy, but so crucial.
You need really to ask for their money and take it!
Here’s where your checkout form comes in.
The primary goal of this step is making the process as easy as possible for your users.
Do not request for 40 data points that you do not require.
Don’t want to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial gave you a summary of current finest practices. I hope you enjoyed it. Furthermore, it is essential to eliminate the idea that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!