Funnels can be complicated … really complicated, so complex that the majority of people quit before they introduce their very first real project. What if you could streamline this and put a sales funnel on a single page? Samcart WordPress Integration
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single websites with the ideal structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart WordPress Integration
Well, it absolutely caught on due to the fact that Samcart has the ability to charge incredibly high rates for this promise:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Samcart WordPress Integration
A typical method to do this is what’s known as the “AIDA” model:
Samcart WordPress Integration
In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its ability to remove their discomfort or accomplish their preferred condition
Action: provide the opportunity to buy
Most sales funnels extend these steps across multiple pages, processes, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly perform each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each concept listed below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The complimentary One Page Funnel has ended … But make sure you register, since I have big prepare for funnel contractors in the works soon!Samcart WordPress Integration
This easy (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each component.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough bad online marketers out there already.
Be specific with your headlines – do not simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.Samcart WordPress Integration
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too excellent to be real. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond … Clients are skeptical. Social evidence is the best psychological weapon we need to convince people.
There is so much details out there that it is incredibly tough to understand which to trust.Samcart WordPress Integration
Social evidence gives us a simple way out … if countless people have currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Strong Assurance
If they have actually made it this far, it implies they’re practically prepared to buy. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid item assurance is all about.Samcart WordPress Integration
Reviews have actually revealed that your item has actually worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item warranty.
There are numerous effective formats for service warranties:
30+ day cash back 110% money back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, however so crucial.
You need in fact to ask for their money and take it!
Here’s where your checkout form comes in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial provided you a summary of present finest practices. I hope you enjoyed it. In addition, it is necessary to dispel the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!