Funnels can be made complex … actually made complex, so complex that most people give up prior to they introduce their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Wikipedia
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single web page with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?Samcart Wikipedia
Well, it absolutely caught on because Samcart has the ability to charge very high prices for this guarantee:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the cost.
In fact, using Cartflows and your preferred WordPress page home builder (or even just Gutenberg).
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Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Samcart Wikipedia
A typical method to do this is what’s called the “AIDA” model:
Samcart Wikipedia
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your item and its ability to remove their pain or accomplish their desired condition
Action: give them the opportunity to buy
A lot of sales funnels extend these actions across several pages, procedures, emails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly carry out each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each concept listed below (as well as a link to download the whole funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … However make sure you sign up, since I have big plans for funnel builders in the works soon!Samcart Wikipedia
This easy (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Some tips:
1.Never lie … seriously – there are enough bad online marketers out there currently.
Specify with your headlines – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.Samcart Wikipedia
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be true. That’s where the next part can be found in.
3. Client Testimonials in 2019 and beyond … Clients are doubtful. Social proof is the very best psychological weapon we need to convince people.
There is so much info out there that it is extremely difficult to understand which to trust.Samcart Wikipedia
Social evidence offers us a simple escape … if countless people have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Warranty
If they’ve made it this far, it means they’re almost all set to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.Samcart Wikipedia
Reviews have actually shown that your product has worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product warranty.
There are a number of successful formats for service warranties:
30+ day money back 110% refund warranty.
Your consumer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is easy, but so crucial.
You require really to request their money and take it!
Here’s where your checkout type can be found in.
The primary goal of this action is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial offered you an introduction of existing finest practices. I hope you enjoyed it. In addition, it’s important to resolve the concept that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!
