Funnels can be complicated … actually complicated, so complicated that many people quit prior to they introduce their very first genuine project. What if you could simplify this and put a sales funnel on a single page? Samcart Webinar Free
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool idea, right?Samcart Webinar Free
Well, it certainly caught on since Samcart is able to charge extremely high rates for this promise:
Samcart offers you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the rate.
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Samcart Webinar Free
A common way to do this is what’s called the “AIDA” design:
Samcart Webinar Free
In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its capability to remove their discomfort or accomplish their wanted condition
Action: provide the opportunity to purchase
Most sales funnels extend these actions across multiple pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly execute each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More information on each concept listed below (in addition to a link to download the entire funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has expired … But make sure you sign up, since I have big plans for funnel contractors in the works quickly!Samcart Webinar Free
This simple (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each component.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there suffice bad online marketers out there currently.
Specify with your headlines – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to attain a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.Samcart Webinar Free
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be real. That’s where the next part can be found in.
3. Consumer Reviews in 2019 and beyond … Clients are hesitant. Social evidence is the best mental weapon we need to encourage people.
There is a lot info out there that it is incredibly difficult to know which to trust.Samcart Webinar Free
Social proof provides us a simple escape … if thousands of individuals have actually currently trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Bold Assurance
If they have actually made it this far, it means they’re almost all set to purchase. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.Samcart Webinar Free
Reviews have actually shown that your item has worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product guarantee.
There are a number of successful formats for warranties:
30+ day cash back 110% money back assurance.
Your client wants to be reassured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is easy, but so essential.
You need really to request their cash and take it!
Here’s where your checkout kind is available in.
The main goal of this action is making the process as simple as possible for your users.
Do not request for 40 information points that you do not require.
Don’t want to deliver anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial gave you a summary of current finest practices. I hope you enjoyed it. In addition, it is essential to dispel the concept that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!