Funnels can be complicated … really complicated, so complicated that many people quit before they introduce their very first real project. What if you could streamline this and put a sales funnel on a single page? Samcart Vsl
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can create a single web page with the right structure to convert cold traffic into clients …
Pretty cool idea, right?Samcart Vsl
Well, it absolutely caught on since Samcart is able to charge extremely high prices for this guarantee:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the price.
In fact, utilizing Cartflows and your favorite WordPress page home builder (or even just Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. Samcart Vsl
A common method to do this is what’s called the “AIDA” design:
In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its ability to remove their pain or attain their wanted condition
Action: give them the opportunity to buy
Most sales funnels extend these steps across several pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each idea listed below (along with a link to download the whole funnel!).
Get the whole funnel totally free????
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This simple (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the rest of the page.
1.Never lie … seriously – there are enough lousy online marketers out there already.
Specify with your headlines – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to achieve a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.Samcart Vsl
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be true. That’s where the next part can be found in.
3. Consumer Testimonials in 2019 and beyond … Clients are hesitant. Social evidence is the very best mental weapon we need to persuade individuals.
There is a lot info out there that it is extremely difficult to know which to trust.Samcart Vsl
Social evidence provides us an easy escape … if thousands of people have actually already trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they have actually made it this far, it indicates they’re almost all set to purchase. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid product guarantee is all about.Samcart Vsl
Reviews have revealed that your item has worked for others … however your reader will naturally believe:
However what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product assurance.
There are several effective formats for guarantees:
30+ day cash back 110% money back guarantee.
Your client wants to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is basic, however so crucial.
You require in fact to ask for their cash and take it!
Here’s where your checkout type is available in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial offered you an overview of current best practices. I hope you enjoyed it. Furthermore, it is necessary to resolve the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!