Funnels can be complicated … actually made complex, so complicated that most people quit prior to they introduce their first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Vs Sendowl
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single web page with the best structure to transform cold traffic into clients …
Pretty cool idea, right?Samcart Vs Sendowl
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high prices for this promise:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the rate.
In fact, using Cartflows and your preferred WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Samcart Vs Sendowl
A common way to do this is what’s referred to as the “AIDA” design:
Samcart Vs Sendowl
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your item and its ability to eliminate their discomfort or achieve their preferred condition
Action: give them the chance to purchase
Most sales funnels extend these actions across numerous pages, procedures, emails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly perform each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More information on each idea listed below (along with a link to download the whole funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has actually expired … But ensure you register, because I have huge prepare for funnel contractors in the works quickly!Samcart Vs Sendowl
This simple (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
1.Never lie … seriously – there are enough crappy online marketers out there currently.
Be specific with your headings – don’t just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.Samcart Vs Sendowl
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too good to be true. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond … Clients are doubtful. Social evidence is the best mental weapon we have to encourage individuals.
There is a lot info out there that it is extremely difficult to understand which to trust.Samcart Vs Sendowl
Social evidence provides us a simple escape … if countless people have already trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Guarantee
If they’ve made it this far, it indicates they’re practically ready to buy. Now you simply require that last small touch to make them purchase …
And that’s what a rock-solid product assurance is all about.Samcart Vs Sendowl
Reviews have actually shown that your item has actually worked for others … but your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product warranty.
There are a number of successful formats for guarantees:
30+ day money back 110% refund assurance.
Your client wishes to be assured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is simple, but so important.
You require in fact to request for their money and take it!
Here’s where your checkout type can be found in.
The main goal of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Don’t wish to ship anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide offered you an overview of current finest practices. I hope you enjoyed it. In addition, it is very important to dispel the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!