Funnels can be made complex … truly complicated, so complicated that many people quit before they release their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Vs Moonclerk
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single web page with the best structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart Vs Moonclerk
Well, it definitely caught on because Samcart is able to charge extremely high rates for this promise:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Samcart Vs Moonclerk
A common method to do this is what’s known as the “AIDA” model:
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In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its capability to remove their discomfort or achieve their wanted condition
Action: give them the chance to purchase
Most sales funnels extend these steps throughout multiple pages, processes, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly carry out each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea below (as well as a link to download the whole funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has actually expired … But make certain you register, due to the fact that I have huge plans for funnel contractors in the works soon!Samcart Vs Moonclerk
This simple (but efficient) page structure includes all the components of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough bad online marketers out there already.
Specify with your headlines – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.Samcart Vs Moonclerk
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be true. That’s where the next component can be found in.
3. Client Reviews in 2019 and beyond … Customers are skeptical. Social evidence is the very best mental weapon we have to encourage individuals.
There is a lot information out there that it is exceptionally tough to understand which to trust.Samcart Vs Moonclerk
Social evidence offers us an easy way out … if thousands of people have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Assurance
If they have actually made it this far, it implies they’re practically all set to purchase. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid item assurance is all about.Samcart Vs Moonclerk
Reviews have actually revealed that your item has actually worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product warranty.
There are several effective formats for service warranties:
30+ day money back 110% refund guarantee.
Your customer wants to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is easy, but so important.
You require in fact to ask for their money and take it!
Here’s where your checkout type is available in.
The primary goal of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide provided you a summary of current finest practices. I hope you enjoyed it. Additionally, it is very important to dispel the idea that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!