Funnels can be complicated … actually made complex, so complicated that many people quit before they release their first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Vs Clickfunnels And Kartra Facts
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can create a single web page with the best structure to transform cold traffic into clients …
Pretty cool concept, right?Samcart Vs Clickfunnels And Kartra Facts
Well, it certainly caught on since Samcart has the ability to charge extremely high prices for this promise:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the cost.
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Samcart Vs Clickfunnels And Kartra Facts
A typical way to do this is what’s known as the “AIDA” model:
Samcart Vs Clickfunnels And Kartra Facts
In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its ability to eliminate their discomfort or attain their preferred condition
Action: provide the opportunity to buy
A lot of sales funnels extend these steps across numerous pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More information on each idea below (as well as a link to download the whole funnel!).
Get the whole funnel totally free????
The totally free One Page Funnel has actually expired … However ensure you register, due to the fact that I have huge plans for funnel home builders in the works quickly!Samcart Vs Clickfunnels And Kartra Facts
This simple (but effective) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there suffice crappy marketers out there currently.
Be specific with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.Samcart Vs Clickfunnels And Kartra Facts
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next element comes in.
3. Consumer Testimonials in 2019 and beyond … Consumers are hesitant. Social evidence is the very best mental weapon we have to encourage people.
There is a lot information out there that it is extremely tough to know which to trust.Samcart Vs Clickfunnels And Kartra Facts
Social proof offers us an easy way out … if countless individuals have currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Strong Guarantee
If they’ve made it this far, it means they’re practically all set to buy. Now you just need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is everything about.Samcart Vs Clickfunnels And Kartra Facts
Testimonials have shown that your item has actually worked for others … but your reader will naturally think:
However what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with a product warranty.
There are numerous effective formats for service warranties:
30+ day refund 110% refund guarantee.
Your consumer wants to be reassured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is basic, however so essential.
You require actually to request for their money and take it!
Here’s where your checkout form is available in.
The primary goal of this action is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide gave you an overview of current finest practices. I hope you enjoyed it. Moreover, it is very important to eliminate the idea that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!