Funnels can be complicated … truly complicated, so complex that the majority of people quit prior to they introduce their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Upsell Builder
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can create a single web page with the right structure to convert cold traffic into clients …
Pretty cool idea, right?Samcart Upsell Builder
Well, it absolutely caught on because Samcart has the ability to charge incredibly high rates for this promise:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page home builder (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Samcart Upsell Builder
A typical method to do this is what’s referred to as the “AIDA” model:
Samcart Upsell Builder
In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its ability to eliminate their discomfort or achieve their preferred condition
Action: provide the opportunity to purchase
Most sales funnels extend these steps throughout numerous pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly execute each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More details on each concept below (in addition to a link to download the whole funnel!).
Get the whole funnel for free????
The complimentary One Page Funnel has actually ended … But make certain you register, because I have big prepare for funnel builders in the works quickly!Samcart Upsell Builder
This basic (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and assistance in the remainder of the page.
1.Never lie … seriously – there are enough bad online marketers out there already.
Be specific with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.Samcart Upsell Builder
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be true. That’s where the next element comes in.
3. Client Testimonials in 2019 and beyond … Customers are skeptical. Social proof is the best mental weapon we have to convince individuals.
There is a lot details out there that it is incredibly tough to understand which to trust.Samcart Upsell Builder
Social proof gives us an easy escape … if thousands of people have currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Warranty
If they have actually made it this far, it indicates they’re nearly all set to buy. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.Samcart Upsell Builder
Testimonials have actually shown that your item has actually worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with an item assurance.
There are several effective formats for guarantees:
30+ day refund 110% money back guarantee.
Your client wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is simple, but so important.
You need really to ask for their money and take it!
Here’s where your checkout type is available in.
The main objective of this action is making the process as simple as possible for your users.
Do not request 40 information points that you do not need.
Don’t wish to ship anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial offered you an overview of current best practices. I hope you enjoyed it. In addition, it is necessary to eliminate the idea that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!