Funnels can be complicated … really complicated, so complex that many people quit before they introduce their very first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Test Mode
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single websites with the best structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart Test Mode
Well, it absolutely caught on since Samcart is able to charge very high prices for this promise:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the price.
In fact, utilizing Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome. Samcart Test Mode
A typical method to do this is what’s known as the “AIDA” model:
Samcart Test Mode
In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your item and its ability to eliminate their discomfort or achieve their desired condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these actions throughout several pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly carry out each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More details on each concept listed below (in addition to a link to download the entire funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has actually expired … But make sure you sign up, because I have big plans for funnel contractors in the works soon!Samcart Test Mode
This easy (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each element.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there are enough lousy online marketers out there already.
Be specific with your headlines – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.Samcart Test Mode
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too great to be real. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond … Consumers are hesitant. Social evidence is the very best mental weapon we have to encourage individuals.
There is so much info out there that it is incredibly tough to know which to trust.Samcart Test Mode
Social proof provides us a simple escape … if countless individuals have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they have actually made it this far, it means they’re nearly ready to buy. Now you just require that last small touch to make them buy …
And that’s what a rock-solid product warranty is everything about.Samcart Test Mode
Reviews have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product assurance.
There are numerous effective formats for service warranties:
30+ day cash back 110% money back warranty.
Your consumer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, but so essential.
You need actually to ask for their cash and take it!
Here’s where your checkout form is available in.
The primary goal of this action is making the process as easy as possible for your users.
Do not request 40 information points that you do not require.
Do not wish to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial gave you an overview of current best practices. I hope you enjoyed it. Moreover, it’s important to resolve the idea that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!