Funnels can be made complex … really made complex, so complex that many people give up prior to they launch their very first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Review Guide
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can create a single web page with the right structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart Review Guide
Well, it absolutely caught on since Samcart is able to charge incredibly high rates for this guarantee:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the rate.
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Samcart Review Guide
A typical method to do this is what’s called the “AIDA” model:
Samcart Review Guide
In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its ability to eliminate their discomfort or accomplish their desired condition
Action: give them the opportunity to buy
A lot of sales funnels extend these actions across multiple pages, processes, e-mails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each concept below (as well as a link to download the entire funnel!).
Get the whole funnel free of charge????
The totally free One Page Funnel has ended … However make sure you register, due to the fact that I have big plans for funnel contractors in the works soon!Samcart Review Guide
This easy (however reliable) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the remainder of the page.
Never ever lie … seriously – there are enough bad marketers out there already.
Be specific with your headings – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.Samcart Review Guide
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too excellent to be true. That’s where the next part is available in.
3. Consumer Testimonials in 2019 and beyond … Customers are hesitant. Social evidence is the best psychological weapon we have to persuade people.
There is so much info out there that it is exceptionally difficult to understand which to trust.Samcart Review Guide
Social proof gives us a simple way out … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they have actually made it this far, it implies they’re practically ready to purchase. Now you simply need that last tiny touch to make them purchase …
Which’s what a rock-solid product guarantee is all about.Samcart Review Guide
Testimonials have shown that your product has actually worked for others … but your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product guarantee.
There are several successful formats for service warranties:
30+ day money back 110% refund guarantee.
Your client wishes to be reassured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is easy, however so crucial.
You require actually to ask for their cash and take it!
Here’s where your checkout type can be found in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not require.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide provided you an overview of existing finest practices. I hope you enjoyed it. Moreover, it’s important to eliminate the idea that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!