Funnels can be complicated … really complicated, so complicated that the majority of people quit before they introduce their very first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Refund Policy
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool idea, right?Samcart Refund Policy
Well, it absolutely caught on because Samcart has the ability to charge exceptionally high prices for this promise:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the rate.
In fact, utilizing Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).
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Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome. Samcart Refund Policy
A typical way to do this is what’s known as the “AIDA” model:
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In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your product and its ability to remove their discomfort or achieve their wanted condition
Action: give them the chance to purchase
Most sales funnels extend these steps throughout several pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly execute each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More information on each idea below (in addition to a link to download the whole funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has expired … But make sure you register, because I have huge prepare for funnel contractors in the works soon!Samcart Refund Policy
This basic (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each element.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Some tips:
Never ever lie … seriously – there are enough crappy online marketers out there already.
Be specific with your headings – don’t simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to watch an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.Samcart Refund Policy
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next part comes in.
3. Customer Testimonials in 2019 and beyond … Clients are hesitant. Social evidence is the best psychological weapon we need to encourage individuals.
There is so much information out there that it is incredibly tough to know which to trust.Samcart Refund Policy
Social proof offers us a simple escape … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Warranty
If they have actually made it this far, it suggests they’re almost prepared to buy. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product warranty is all about.Samcart Refund Policy
Reviews have shown that your item has actually worked for others … however your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with an item guarantee.
There are several successful formats for guarantees:
30+ day refund 110% cash back warranty.
Your consumer wants to be reassured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is simple, but so crucial.
You require in fact to ask for their cash and take it!
Here’s where your checkout form is available in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not require.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial offered you an introduction of current finest practices. I hope you enjoyed it. Furthermore, it is essential to dispel the concept that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!