Funnels can be made complex … truly complicated, so complex that most people quit before they launch their first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Referral Program
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the best structure to transform cold traffic into consumers …
Pretty cool concept, right?Samcart Referral Program
Well, it definitely caught on because Samcart has the ability to charge exceptionally high rates for this promise:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the rate.
In fact, using Cartflows and your favorite WordPress page builder (or even simply Gutenberg).
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Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Samcart Referral Program
A common method to do this is what’s referred to as the “AIDA” design:
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In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its capability to eliminate their pain or accomplish their preferred condition
Action: provide the chance to purchase
The majority of sales funnels extend these steps throughout numerous pages, procedures, e-mails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More information on each concept below (as well as a link to download the entire funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has expired … But ensure you register, due to the fact that I have huge prepare for funnel builders in the works soon!Samcart Referral Program
This basic (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each component.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the remainder of the page.
Never ever lie … seriously – there suffice crappy marketers out there currently.
Specify with your headlines – do not simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.Samcart Referral Program
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be true. That’s where the next component is available in.
3. Consumer Reviews in 2019 and beyond … Consumers are doubtful. Social evidence is the best mental weapon we have to persuade people.
There is a lot information out there that it is extremely difficult to know which to trust.Samcart Referral Program
Social proof gives us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Strong Warranty
If they have actually made it this far, it suggests they’re practically all set to buy. Now you simply require that last small touch to make them purchase …
Which’s what a rock-solid item warranty is everything about.Samcart Referral Program
Reviews have actually shown that your item has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product warranty.
There are numerous successful formats for service warranties:
30+ day cash back 110% refund guarantee.
Your client wishes to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is easy, but so essential.
You need actually to request their money and take it!
Here’s where your checkout type can be found in.
The primary objective of this step is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t want to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide offered you a summary of present finest practices. I hope you enjoyed it. Additionally, it is necessary to resolve the concept that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!