Funnels can be complicated … truly complicated, so complicated that many people quit before they introduce their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Paypal
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can develop a single websites with the best structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart Paypal
Well, it certainly caught on since Samcart has the ability to charge very high rates for this guarantee:
Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).
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Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome. Samcart Paypal
A typical way to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its ability to eliminate their discomfort or achieve their desired condition
Action: provide the chance to purchase
Most sales funnels extend these actions throughout multiple pages, processes, emails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly carry out each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More information on each principle below (along with a link to download the entire funnel!).
Get the entire funnel free of charge????
The complimentary One Page Funnel has actually expired … However make certain you register, since I have huge plans for funnel contractors in the works quickly!Samcart Paypal
This simple (however effective) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the rest of the page.
Never ever lie … seriously – there suffice bad marketers out there already.
Specify with your headings – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.Samcart Paypal
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too good to be true. That’s where the next element can be found in.
3. Consumer Reviews in 2019 and beyond … Consumers are skeptical. Social proof is the very best psychological weapon we need to convince individuals.
There is so much info out there that it is exceptionally tough to understand which to trust.Samcart Paypal
Social proof provides us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re nearly all set to purchase. Now you simply need that last tiny touch to make them purchase …
Which’s what a rock-solid item assurance is all about.Samcart Paypal
Testimonials have shown that your product has worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product warranty.
There are numerous effective formats for warranties:
30+ day money back 110% money back assurance.
Your customer wishes to be reassured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is simple, however so crucial.
You need actually to request for their cash and take it!
Here’s where your checkout type comes in.
The main goal of this action is making the process as easy as possible for your users.
Do not request for 40 data points that you do not require.
Do not want to ship anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide provided you a summary of existing best practices. I hope you enjoyed it. Moreover, it’s important to resolve the idea that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!