Funnels can be made complex … actually complicated, so complex that most people give up before they release their first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Payment Gateway Integrations
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single websites with the best structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart Payment Gateway Integrations
Well, it absolutely caught on since Samcart has the ability to charge very high costs for this pledge:
Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the rate.
In fact, utilizing Cartflows and your favorite WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome. Samcart Payment Gateway Integrations
A common way to do this is what’s called the “AIDA” model:
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In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its capability to eliminate their discomfort or attain their preferred condition
Action: give them the opportunity to buy
Many sales funnels extend these actions throughout several pages, procedures, e-mails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More information on each concept below (as well as a link to download the whole funnel!).
Get the whole funnel for free????
The free One Page Funnel has expired … But ensure you register, because I have huge prepare for funnel contractors in the works quickly!Samcart Payment Gateway Integrations
This easy (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there suffice crappy marketers out there already.
Be specific with your headlines – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.Samcart Payment Gateway Integrations
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too excellent to be real. That’s where the next component can be found in.
3. Customer Testimonials in 2019 and beyond … Customers are skeptical. Social proof is the very best mental weapon we have to persuade people.
There is a lot details out there that it is incredibly difficult to understand which to trust.Samcart Payment Gateway Integrations
Social proof gives us an easy escape … if thousands of individuals have actually currently trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Strong Guarantee
If they have actually made it this far, it suggests they’re almost prepared to purchase. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid item guarantee is everything about.Samcart Payment Gateway Integrations
Reviews have actually shown that your item has actually worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product guarantee.
There are several effective formats for guarantees:
30+ day cash back 110% refund assurance.
Your customer wishes to be reassured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is easy, but so essential.
You require in fact to request for their money and take it!
Here’s where your checkout kind is available in.
The main goal of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide provided you an overview of existing best practices. I hope you enjoyed it. Furthermore, it is essential to eliminate the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!