Funnels can be made complex … truly complicated, so complex that the majority of people quit before they release their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Or Thrivecart
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?Samcart Or Thrivecart
Well, it certainly caught on since Samcart is able to charge incredibly high rates for this pledge:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the cost.
In fact, using Cartflows and your favorite WordPress page builder (or perhaps simply Gutenberg).
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Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome. Samcart Or Thrivecart
A common method to do this is what’s known as the “AIDA” model:
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In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its capability to eliminate their discomfort or attain their desired condition
Action: provide the chance to buy
A lot of sales funnels extend these actions throughout multiple pages, processes, e-mails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly perform each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each concept listed below (in addition to a link to download the whole funnel!).
Get the entire funnel for free????
The free One Page Funnel has ended … However make certain you register, because I have huge plans for funnel contractors in the works soon!Samcart Or Thrivecart
This easy (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a glance at each component.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
Some ideas:
1.Never lie … seriously – there are enough lousy online marketers out there already.
Be specific with your headings – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.Samcart Or Thrivecart
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be true. That’s where the next component is available in.
3. Consumer Testimonials in 2019 and beyond … Customers are skeptical. Social proof is the best mental weapon we have to encourage people.
There is so much details out there that it is exceptionally difficult to know which to trust.Samcart Or Thrivecart
Social evidence provides us a simple escape … if countless individuals have already trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Warranty
If they have actually made it this far, it means they’re practically all set to purchase. Now you simply need that last small touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.Samcart Or Thrivecart
Testimonials have actually revealed that your item has actually worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with an item warranty.
There are several effective formats for service warranties:
30+ day money back 110% cash back assurance.
Your client wants to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is simple, however so crucial.
You require really to request for their cash and take it!
Here’s where your checkout kind can be found in.
The primary goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not require.
Don’t want to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial provided you a summary of existing best practices. I hope you enjoyed it. Additionally, it is essential to resolve the concept that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!
