Funnels can be complicated … really complicated, so complex that the majority of people quit before they release their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Online
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Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?Samcart Online
Well, it absolutely caught on since Samcart has the ability to charge exceptionally high prices for this guarantee:
Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the price.
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even simply Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Samcart Online
A typical method to do this is what’s known as the “AIDA” design:
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In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your item and its ability to eliminate their discomfort or attain their desired condition
Action: provide the chance to buy
The majority of sales funnels extend these actions across several pages, procedures, e-mails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will clearly carry out each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each concept listed below (as well as a link to download the entire funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has expired … But ensure you register, since I have big plans for funnel home builders in the works soon!Samcart Online
This easy (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Some tips:
Never ever lie … seriously – there are enough crappy online marketers out there currently.
Specify with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.Samcart Online
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be real. That’s where the next part comes in.
3. Client Reviews in 2019 and beyond … Consumers are doubtful. Social proof is the very best psychological weapon we need to encourage people.
There is a lot information out there that it is incredibly difficult to understand which to trust.Samcart Online
Social proof provides us a simple escape … if countless people have actually already trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Assurance
If they have actually made it this far, it suggests they’re practically prepared to buy. Now you just require that last tiny touch to make them purchase …
And that’s what a rock-solid product guarantee is all about.Samcart Online
Reviews have revealed that your product has worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product warranty.
There are several effective formats for warranties:
30+ day refund 110% refund guarantee.
Your consumer wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is simple, however so crucial.
You require really to request their cash and take it!
Here’s where your checkout form comes in.
The primary goal of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial provided you an introduction of current finest practices. I hope you enjoyed it. Moreover, it is very important to eliminate the concept that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!
