Funnels can be complicated … actually complicated, so complicated that the majority of people quit prior to they release their first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Login
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single websites with the best structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart Login
Well, it absolutely caught on because Samcart is able to charge very high costs for this pledge:
Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the rate.
In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Samcart Login
A common method to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your item and its capability to remove their pain or accomplish their wanted condition
Action: give them the chance to purchase
The majority of sales funnels extend these steps across multiple pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly carry out each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea listed below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The totally free One Page Funnel has expired … However make sure you register, due to the fact that I have big plans for funnel builders in the works quickly!Samcart Login
This simple (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there suffice lousy marketers out there already.
Be specific with your headings – don’t simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.Samcart Login
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be true. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond … Customers are skeptical. Social proof is the best psychological weapon we need to convince individuals.
There is a lot details out there that it is incredibly hard to know which to trust.Samcart Login
Social proof offers us a simple way out … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Guarantee
If they’ve made it this far, it means they’re practically prepared to purchase. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid product guarantee is everything about.Samcart Login
Reviews have shown that your item has worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product guarantee.
There are a number of effective formats for guarantees:
30+ day money back 110% money back guarantee.
Your client wants to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is simple, but so crucial.
You need in fact to ask for their money and take it!
Here’s where your checkout form can be found in.
The main objective of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t want to deliver anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial gave you an overview of current finest practices. I hope you enjoyed it. Furthermore, it is very important to eliminate the idea that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!