Funnels can be made complex … truly made complex, so complex that the majority of people give up prior to they introduce their very first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Kartra Or Clickfunnels Difference
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?Samcart Kartra Or Clickfunnels Difference
Well, it definitely caught on because Samcart is able to charge very high rates for this promise:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the rate.
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps just Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome. Samcart Kartra Or Clickfunnels Difference
A typical way to do this is what’s referred to as the “AIDA” model:
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In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its ability to eliminate their discomfort or achieve their wanted condition
Action: provide the chance to purchase
Many sales funnels extend these actions throughout multiple pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each principle below (in addition to a link to download the entire funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has expired … However ensure you sign up, since I have huge plans for funnel contractors in the works quickly!Samcart Kartra Or Clickfunnels Difference
This easy (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each element.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
Some pointers:
Never ever lie … seriously – there are enough lousy online marketers out there already.
Specify with your headlines – don’t simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.Samcart Kartra Or Clickfunnels Difference
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond … Consumers are hesitant. Social evidence is the very best psychological weapon we need to convince individuals.
There is a lot details out there that it is incredibly tough to know which to trust.Samcart Kartra Or Clickfunnels Difference
Social proof gives us a simple escape … if countless people have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they’ve made it this far, it indicates they’re nearly ready to purchase. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid product guarantee is all about.Samcart Kartra Or Clickfunnels Difference
Reviews have actually revealed that your product has actually worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product assurance.
There are a number of effective formats for warranties:
30+ day cash back 110% cash back guarantee.
Your client wants to be reassured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is easy, but so crucial.
You require actually to request for their money and take it!
Here’s where your checkout kind can be found in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Do not wish to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial gave you a summary of present best practices. I hope you enjoyed it. Additionally, it is essential to resolve the idea that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!