Funnels can be complicated … really complicated, so complicated that many people give up prior to they introduce their very first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Hosted Checkout
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single web page with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?Samcart Hosted Checkout
Well, it absolutely caught on because Samcart is able to charge incredibly high rates for this promise:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome. Samcart Hosted Checkout
A typical method to do this is what’s referred to as the “AIDA” model:
Samcart Hosted Checkout
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your item and its ability to remove their discomfort or achieve their desired condition
Action: give them the chance to buy
A lot of sales funnels extend these steps across multiple pages, processes, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More information on each principle below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The complimentary One Page Funnel has expired … But make sure you register, since I have huge plans for funnel contractors in the works quickly!Samcart Hosted Checkout
This simple (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the remainder of the page.
1.Never lie … seriously – there suffice bad marketers out there already.
Be specific with your headings – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to view an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.Samcart Hosted Checkout
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next component is available in.
3. Client Reviews in 2019 and beyond … Customers are doubtful. Social proof is the best mental weapon we need to persuade people.
There is so much details out there that it is incredibly challenging to know which to trust.Samcart Hosted Checkout
Social evidence gives us a simple escape … if countless people have actually currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Warranty
If they have actually made it this far, it means they’re practically ready to purchase. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid product assurance is all about.Samcart Hosted Checkout
Reviews have actually revealed that your item has actually worked for others … but your reader will naturally think:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product assurance.
There are a number of effective formats for guarantees:
30+ day money back 110% cash back assurance.
Your consumer wants to be reassured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is simple, but so important.
You require actually to request their cash and take it!
Here’s where your checkout type can be found in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide provided you a summary of existing best practices. I hope you enjoyed it. In addition, it’s important to eliminate the concept that a specific tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!