Funnels can be complicated … actually complicated, so complicated that most people give up before they launch their very first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Countdown Timer
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool concept, right?Samcart Countdown Timer
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high prices for this promise:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the rate.
In fact, utilizing Cartflows and your preferred WordPress page home builder (and even simply Gutenberg).
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Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Samcart Countdown Timer
A common method to do this is what’s known as the “AIDA” design:
Samcart Countdown Timer
In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your product and its ability to eliminate their discomfort or accomplish their desired condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions throughout multiple pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More information on each principle below (along with a link to download the whole funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has actually ended … However make sure you sign up, since I have huge prepare for funnel builders in the works quickly!Samcart Countdown Timer
This simple (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each component.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there suffice lousy marketers out there already.
Specify with your headlines – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.Samcart Countdown Timer
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too great to be true. That’s where the next element is available in.
3. Consumer Testimonials in 2019 and beyond … Clients are skeptical. Social evidence is the best mental weapon we have to persuade individuals.
There is a lot info out there that it is exceptionally challenging to understand which to trust.Samcart Countdown Timer
Social proof provides us an easy escape … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Strong Warranty
If they have actually made it this far, it indicates they’re practically all set to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product warranty is everything about.Samcart Countdown Timer
Testimonials have revealed that your product has actually worked for others … but your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product warranty.
There are numerous successful formats for service warranties:
30+ day money back 110% money back assurance.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is simple, but so essential.
You require really to request their money and take it!
Here’s where your checkout type comes in.
The main goal of this step is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to deliver anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide offered you an introduction of current finest practices. I hope you enjoyed it. In addition, it is necessary to dispel the concept that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!