Funnels can be made complex … truly complicated, so complicated that many people quit before they release their first real project. What if you could streamline this and put a sales funnel on a single page? Samcart Clone
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the right structure to transform cold traffic into customers …
Pretty cool idea, right?Samcart Clone
Well, it absolutely caught on due to the fact that Samcart is able to charge exceptionally high prices for this promise:
Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the price.
In fact, utilizing Cartflows and your favorite WordPress page builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. Samcart Clone
A common method to do this is what’s referred to as the “AIDA” model:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your item and its ability to remove their pain or achieve their preferred condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions across numerous pages, procedures, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly execute each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More information on each concept below (in addition to a link to download the entire funnel!).
Get the whole funnel free of charge????
The free One Page Funnel has actually expired … However make certain you sign up, because I have big prepare for funnel home builders in the works soon!Samcart Clone
This basic (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
Never ever lie … seriously – there are enough lousy marketers out there already.
Be specific with your headings – do not just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.Samcart Clone
You can use several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond … Consumers are skeptical. Social evidence is the best mental weapon we have to persuade people.
There is so much info out there that it is exceptionally hard to know which to trust.Samcart Clone
Social evidence offers us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s most likely a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re almost ready to buy. Now you just require that last small touch to make them buy …
Which’s what a rock-solid product guarantee is everything about.Samcart Clone
Reviews have actually shown that your item has actually worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item warranty.
There are numerous successful formats for guarantees:
30+ day cash back 110% refund warranty.
Your consumer wants to be reassured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is easy, however so essential.
You need in fact to request for their cash and take it!
Here’s where your checkout kind comes in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide gave you an overview of existing best practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the concept that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!