Funnels can be made complex … really complicated, so complicated that many people give up prior to they introduce their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Clickfunnels Or Kartra Which Is Better
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool idea, right?Samcart Clickfunnels Or Kartra Which Is Better
Well, it definitely caught on since Samcart has the ability to charge extremely high costs for this pledge:
Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome. Samcart Clickfunnels Or Kartra Which Is Better
A common way to do this is what’s called the “AIDA” model:
Samcart Clickfunnels Or Kartra Which Is Better
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your item and its capability to remove their pain or attain their wanted condition
Action: give them the chance to purchase
The majority of sales funnels extend these actions across multiple pages, processes, emails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More information on each idea below (as well as a link to download the entire funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has actually expired … However ensure you register, because I have huge plans for funnel home builders in the works quickly!Samcart Clickfunnels Or Kartra Which Is Better
This easy (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the rest of the page.
1.Never lie … seriously – there are enough bad marketers out there already.
Be specific with your headlines – don’t simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.Samcart Clickfunnels Or Kartra Which Is Better
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be real. That’s where the next element is available in.
3. Consumer Testimonials in 2019 and beyond … Clients are skeptical. Social evidence is the very best psychological weapon we have to convince people.
There is a lot info out there that it is incredibly difficult to know which to trust.Samcart Clickfunnels Or Kartra Which Is Better
Social proof gives us an easy way out … if thousands of individuals have already trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Strong Guarantee
If they’ve made it this far, it means they’re nearly all set to buy. Now you just need that last tiny touch to make them purchase …
Which’s what a rock-solid product warranty is all about.Samcart Clickfunnels Or Kartra Which Is Better
Reviews have actually revealed that your product has actually worked for others … but your reader will naturally think:
However what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product guarantee.
There are a number of successful formats for guarantees:
30+ day refund 110% cash back guarantee.
Your consumer wishes to be reassured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is simple, but so important.
You require really to request for their money and take it!
Here’s where your checkout kind comes in.
The primary objective of this action is making the process as simple as possible for your users.
Do not request 40 information points that you do not need.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide offered you an introduction of current best practices. I hope you enjoyed it. Furthermore, it’s important to resolve the idea that a particular tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!