Funnels can be complicated … truly complicated, so complex that many people give up before they release their first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Cancel Account
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can create a single websites with the right structure to transform cold traffic into consumers …
Pretty cool concept, right?Samcart Cancel Account
Well, it certainly caught on because Samcart is able to charge extremely high costs for this pledge:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.
In fact, using Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome. Samcart Cancel Account
A common method to do this is what’s known as the “AIDA” design:
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In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its ability to eliminate their discomfort or attain their wanted condition
Action: give them the opportunity to buy
The majority of sales funnels extend these actions across multiple pages, processes, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly perform each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each idea listed below (as well as a link to download the entire funnel!).
Get the entire funnel for free????
The complimentary One Page Funnel has actually ended … However make certain you sign up, because I have huge prepare for funnel contractors in the works soon!Samcart Cancel Account
This simple (but efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there suffice crappy marketers out there already.
Be specific with your headlines – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.Samcart Cancel Account
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be real. That’s where the next component is available in.
3. Consumer Reviews in 2019 and beyond … Customers are doubtful. Social proof is the best mental weapon we need to persuade people.
There is a lot info out there that it is exceptionally tough to understand which to trust.Samcart Cancel Account
Social proof offers us an easy way out … if thousands of individuals have actually currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Guarantee
If they’ve made it this far, it means they’re nearly prepared to buy. Now you simply need that last small touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.Samcart Cancel Account
Reviews have actually revealed that your product has actually worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with a product assurance.
There are numerous successful formats for guarantees:
30+ day cash back 110% refund assurance.
Your customer wants to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is simple, but so crucial.
You need in fact to request for their cash and take it!
Here’s where your checkout type can be found in.
The main objective of this step is making the process as easy as possible for your users.
Do not request for 40 data points that you do not require.
Do not wish to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial gave you an introduction of present best practices. I hope you enjoyed it. Moreover, it is necessary to resolve the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!