Funnels can be complicated … actually complicated, so complex that many people give up prior to they introduce their very first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart And Self Pricing
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single websites with the best structure to convert cold traffic into customers …
Pretty cool concept, right?Samcart And Self Pricing
Well, it definitely caught on since Samcart is able to charge incredibly high rates for this promise:
Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the rate.
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome. Samcart And Self Pricing
A common method to do this is what’s known as the “AIDA” model:
Samcart And Self Pricing
In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your item and its capability to eliminate their pain or achieve their desired condition
Action: provide the opportunity to buy
Most sales funnels extend these actions across multiple pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly execute each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each idea listed below (along with a link to download the whole funnel!).
Get the entire funnel totally free????
The totally free One Page Funnel has expired … However ensure you register, due to the fact that I have big prepare for funnel contractors in the works soon!Samcart And Self Pricing
This simple (however effective) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there suffice crappy online marketers out there already.
Specify with your headings – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.Samcart And Self Pricing
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next component can be found in.
3. Consumer Testimonials in 2019 and beyond … Consumers are skeptical. Social proof is the best mental weapon we have to persuade individuals.
There is a lot info out there that it is extremely hard to know which to trust.Samcart And Self Pricing
Social evidence offers us a simple escape … if countless individuals have actually already trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Vibrant Warranty
If they’ve made it this far, it indicates they’re nearly ready to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.Samcart And Self Pricing
Testimonials have shown that your product has actually worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item warranty.
There are numerous successful formats for service warranties:
30+ day cash back 110% refund guarantee.
Your client wishes to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, however so crucial.
You require actually to request for their money and take it!
Here’s where your checkout form is available in.
The main objective of this action is making the process as easy as possible for your users.
Do not request for 40 information points that you do not need.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial offered you a summary of current best practices. I hope you enjoyed it. Additionally, it is necessary to resolve the idea that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!