Funnels can be made complex … truly made complex, so complex that many people give up before they introduce their very first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart And Clilckfunnels
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Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can create a single websites with the best structure to transform cold traffic into consumers …
Pretty cool concept, right?Samcart And Clilckfunnels
Well, it absolutely caught on since Samcart is able to charge extremely high prices for this guarantee:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the price.
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps just Gutenberg).
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Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome. Samcart And Clilckfunnels
A typical method to do this is what’s referred to as the “AIDA” model:
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In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your item and its capability to remove their pain or achieve their desired condition
Action: give them the chance to purchase
Most sales funnels extend these steps throughout several pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production process. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each concept listed below (as well as a link to download the whole funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has actually expired … However ensure you sign up, because I have big plans for funnel contractors in the works soon!Samcart And Clilckfunnels
This basic (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each part.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Some ideas:
1.Never lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headings – do not simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.Samcart And Clilckfunnels
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next component is available in.
3. Customer Reviews in 2019 and beyond … Consumers are skeptical. Social proof is the best mental weapon we need to convince people.
There is so much info out there that it is extremely hard to understand which to trust.Samcart And Clilckfunnels
Social evidence offers us an easy way out … if thousands of people have actually currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Assurance
If they have actually made it this far, it suggests they’re almost prepared to purchase. Now you just need that last tiny touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.Samcart And Clilckfunnels
Reviews have shown that your product has worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product assurance.
There are a number of effective formats for guarantees:
30+ day cash back 110% cash back warranty.
Your consumer wishes to be assured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is simple, however so important.
You need really to ask for their money and take it!
Here’s where your checkout form comes in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not require.
Do not want to deliver anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial provided you an introduction of present finest practices. I hope you enjoyed it. Moreover, it is essential to resolve the idea that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!
