Funnels can be made complex … really complicated, so complicated that many people quit prior to they introduce their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Affordable Plan 419
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single web page with the ideal structure to convert cold traffic into clients …
Pretty cool concept, right?Samcart Affordable Plan 419
Well, it definitely caught on since Samcart has the ability to charge extremely high costs for this pledge:
Samcart offers you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the cost.
In fact, using Cartflows and your preferred WordPress page home builder (and even just Gutenberg).
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Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome. Samcart Affordable Plan 419
A common way to do this is what’s referred to as the “AIDA” model:
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In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its capability to eliminate their discomfort or achieve their preferred condition
Action: provide the chance to buy
Many sales funnels extend these actions throughout numerous pages, procedures, emails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly carry out each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete review).
More information on each concept listed below (as well as a link to download the whole funnel!).
Get the whole funnel totally free????
The complimentary One Page Funnel has actually ended … However make sure you register, because I have big plans for funnel builders in the works soon!Samcart Affordable Plan 419
This basic (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Some pointers:
Never ever lie … seriously – there suffice crappy marketers out there currently.
Specify with your headings – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to see an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.Samcart Affordable Plan 419
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too good to be true. That’s where the next component can be found in.
3. Customer Testimonials in 2019 and beyond … Clients are doubtful. Social proof is the best psychological weapon we have to convince people.
There is so much info out there that it is incredibly difficult to know which to trust.Samcart Affordable Plan 419
Social proof offers us a simple escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they have actually made it this far, it means they’re nearly ready to buy. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product guarantee is all about.Samcart Affordable Plan 419
Reviews have revealed that your item has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product warranty.
There are several successful formats for warranties:
30+ day refund 110% money back assurance.
Your customer wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is easy, but so crucial.
You need actually to request their money and take it!
Here’s where your checkout type comes in.
The main goal of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not require.
Don’t want to ship anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide offered you an overview of present best practices. I hope you enjoyed it. Moreover, it is very important to resolve the idea that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!