Funnels can be complicated … actually made complex, so complex that many people quit prior to they introduce their very first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Affiliates
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the best structure to transform cold traffic into clients …
Pretty cool idea, right?Samcart Affiliates
Well, it definitely caught on since Samcart has the ability to charge extremely high rates for this pledge:
Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the rate.
In fact, utilizing Cartflows and your favorite WordPress page home builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome. Samcart Affiliates
A typical method to do this is what’s called the “AIDA” model:
In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your item and its ability to remove their discomfort or achieve their desired condition
Action: provide the opportunity to purchase
The majority of sales funnels extend these actions throughout multiple pages, processes, emails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each idea listed below (as well as a link to download the whole funnel!).
Get the whole funnel totally free????
The free One Page Funnel has expired … However ensure you register, because I have huge plans for funnel home builders in the works quickly!Samcart Affiliates
This simple (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
Never ever lie … seriously – there suffice bad online marketers out there currently.
Specify with your headings – don’t simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.Samcart Affiliates
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond … Clients are hesitant. Social evidence is the best mental weapon we need to convince people.
There is so much info out there that it is exceptionally difficult to understand which to trust.Samcart Affiliates
Social evidence provides us an easy escape … if countless people have actually currently trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Strong Guarantee
If they have actually made it this far, it means they’re almost ready to purchase. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid product assurance is all about.Samcart Affiliates
Testimonials have actually shown that your item has worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with an item assurance.
There are numerous effective formats for service warranties:
30+ day cash back 110% cash back assurance.
Your consumer wishes to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is basic, however so essential.
You need in fact to request for their money and take it!
Here’s where your checkout type comes in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide gave you a summary of current best practices. I hope you enjoyed it. In addition, it is very important to dispel the concept that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!