Funnels can be made complex … really complicated, so complex that most people quit before they launch their first real project. What if you could streamline this and put a sales funnel on a single page? Samcart Affiliate Tracking
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single web page with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?Samcart Affiliate Tracking
Well, it definitely caught on since Samcart has the ability to charge incredibly high prices for this guarantee:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.
In fact, using Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome. Samcart Affiliate Tracking
A typical method to do this is what’s known as the “AIDA” design:
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In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your item and its capability to remove their pain or achieve their preferred condition
Action: provide the opportunity to purchase
A lot of sales funnels extend these steps throughout numerous pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly perform each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each concept listed below (as well as a link to download the entire funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has ended … But ensure you register, because I have big plans for funnel builders in the works quickly!Samcart Affiliate Tracking
This simple (however efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
Never ever lie … seriously – there suffice crappy marketers out there already.
Be specific with your headings – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.Samcart Affiliate Tracking
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next part is available in.
3. Customer Reviews in 2019 and beyond … Customers are hesitant. Social proof is the very best psychological weapon we need to convince individuals.
There is a lot information out there that it is incredibly difficult to understand which to trust.Samcart Affiliate Tracking
Social proof offers us an easy escape … if countless individuals have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Assurance
If they have actually made it this far, it suggests they’re almost ready to buy. Now you simply require that last small touch to make them purchase …
Which’s what a rock-solid product warranty is everything about.Samcart Affiliate Tracking
Reviews have revealed that your product has actually worked for others … but your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product guarantee.
There are numerous successful formats for service warranties:
30+ day cash back 110% refund assurance.
Your client wants to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is basic, however so essential.
You require really to request for their cash and take it!
Here’s where your checkout kind can be found in.
The primary objective of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide offered you an introduction of present finest practices. I hope you enjoyed it. In addition, it is very important to resolve the idea that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!