Funnels can be made complex … actually complicated, so complex that most people quit prior to they introduce their first real project. What if you could streamline this and put a sales funnel on a single page? Restart Subscription Samcart
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Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?Restart Subscription Samcart
Well, it definitely caught on since Samcart is able to charge very high costs for this guarantee:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even just Gutenberg).
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Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Restart Subscription Samcart
A typical way to do this is what’s referred to as the “AIDA” design:
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In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its capability to eliminate their pain or attain their preferred condition
Action: give them the chance to buy
Most sales funnels extend these steps across several pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly perform each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each concept below (as well as a link to download the whole funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … However make certain you register, due to the fact that I have big plans for funnel builders in the works soon!Restart Subscription Samcart
This easy (however reliable) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each part.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and support in the remainder of the page.
Some suggestions:
Never ever lie … seriously – there suffice bad online marketers out there currently.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to accomplish a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.Restart Subscription Samcart
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next component can be found in.
3. Consumer Reviews in 2019 and beyond … Customers are hesitant. Social evidence is the best mental weapon we have to convince individuals.
There is so much details out there that it is incredibly tough to understand which to trust.Restart Subscription Samcart
Social evidence gives us a simple way out … if countless people have already trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re almost ready to buy. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.Restart Subscription Samcart
Testimonials have actually shown that your item has worked for others … but your reader will naturally believe:
But what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product guarantee.
There are several successful formats for guarantees:
30+ day refund 110% money back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is basic, but so important.
You need really to request their cash and take it!
Here’s where your checkout type can be found in.
The main goal of this step is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Do not wish to ship anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you a summary of current best practices. I hope you enjoyed it. In addition, it’s important to resolve the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!