Funnels can be complicated … truly complicated, so complex that most people give up before they release their first real campaign. What if you could streamline this and put a sales funnel on a single page? Quality Plugin For Woocommerce Sell Online Courses
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?Quality Plugin For Woocommerce Sell Online Courses
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high prices for this pledge:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the price.
In fact, using Cartflows and your preferred WordPress page home builder (or even just Gutenberg).
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Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Quality Plugin For Woocommerce Sell Online Courses
A common method to do this is what’s known as the “AIDA” model:
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In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your item and its ability to eliminate their pain or attain their desired condition
Action: give them the opportunity to buy
Most sales funnels extend these actions across numerous pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly execute each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More details on each concept below (in addition to a link to download the whole funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has ended … However make sure you register, due to the fact that I have huge plans for funnel home builders in the works quickly!Quality Plugin For Woocommerce Sell Online Courses
This easy (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a peek at each part.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
Some pointers:
1.Never lie … seriously – there are enough bad online marketers out there already.
Specify with your headlines – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.Quality Plugin For Woocommerce Sell Online Courses
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too excellent to be real. That’s where the next component can be found in.
3. Client Testimonials in 2019 and beyond … Consumers are hesitant. Social proof is the very best psychological weapon we need to convince people.
There is a lot information out there that it is exceptionally challenging to know which to trust.Quality Plugin For Woocommerce Sell Online Courses
Social proof offers us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they have actually made it this far, it suggests they’re nearly ready to buy. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.Quality Plugin For Woocommerce Sell Online Courses
Testimonials have actually shown that your item has worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item warranty.
There are numerous effective formats for service warranties:
30+ day refund 110% money back warranty.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so crucial.
You require really to request their cash and take it!
Here’s where your checkout kind can be found in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not require.
Don’t want to ship anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide offered you a summary of current best practices. I hope you enjoyed it. Furthermore, it is necessary to eliminate the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!