Funnels can be made complex … truly made complex, so complex that the majority of people quit prior to they release their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Quality Of Samcart Vs Clickfunnels
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single web page with the right structure to convert cold traffic into customers …
Pretty cool idea, right?Quality Of Samcart Vs Clickfunnels
Well, it definitely caught on because Samcart has the ability to charge exceptionally high costs for this pledge:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the price.
In fact, utilizing Cartflows and your favorite WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome. Quality Of Samcart Vs Clickfunnels
A typical method to do this is what’s called the “AIDA” model:
Quality Of Samcart Vs Clickfunnels
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your product and its ability to remove their discomfort or accomplish their wanted condition
Action: give them the opportunity to buy
A lot of sales funnels extend these steps across multiple pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
A successful page will plainly execute each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More details on each principle listed below (as well as a link to download the entire funnel!).
Get the whole funnel for free????
The free One Page Funnel has ended … However make certain you register, since I have big plans for funnel home builders in the works quickly!Quality Of Samcart Vs Clickfunnels
This simple (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there are enough lousy marketers out there already.
Be specific with your headings – do not simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.Quality Of Samcart Vs Clickfunnels
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be real. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond … Consumers are doubtful. Social proof is the best mental weapon we have to persuade individuals.
There is so much info out there that it is incredibly difficult to understand which to trust.Quality Of Samcart Vs Clickfunnels
Social proof gives us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Warranty
If they’ve made it this far, it implies they’re practically all set to buy. Now you just require that last small touch to make them buy …
And that’s what a rock-solid product warranty is everything about.Quality Of Samcart Vs Clickfunnels
Testimonials have shown that your product has actually worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with an item warranty.
There are numerous effective formats for guarantees:
30+ day cash back 110% refund guarantee.
Your client wants to be assured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is simple, but so essential.
You require in fact to ask for their money and take it!
Here’s where your checkout type can be found in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial gave you a summary of existing best practices. I hope you enjoyed it. Additionally, it is essential to dispel the idea that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!