Funnels can be made complex … really made complex, so complicated that the majority of people quit before they release their very first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Order Woocommerce Based Solutions For Sell Online Courses
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single websites with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?Order Woocommerce Based Solutions For Sell Online Courses
Well, it absolutely caught on since Samcart has the ability to charge extremely high rates for this guarantee:
Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the price.
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Order Woocommerce Based Solutions For Sell Online Courses
A typical method to do this is what’s referred to as the “AIDA” model:
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In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its ability to eliminate their pain or accomplish their wanted condition
Action: give them the chance to purchase
Many sales funnels extend these actions across several pages, procedures, emails, and so on
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly execute each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each idea listed below (as well as a link to download the entire funnel!).
Get the entire funnel totally free????
The free One Page Funnel has actually ended … However make sure you register, since I have big plans for funnel builders in the works soon!Order Woocommerce Based Solutions For Sell Online Courses
This simple (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to achieve a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to view an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.Order Woocommerce Based Solutions For Sell Online Courses
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next element can be found in.
3. Consumer Reviews in 2019 and beyond … Customers are skeptical. Social proof is the very best psychological weapon we need to encourage individuals.
There is a lot details out there that it is extremely tough to know which to trust.Order Woocommerce Based Solutions For Sell Online Courses
Social proof gives us a simple escape … if countless individuals have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Vibrant Assurance
If they’ve made it this far, it suggests they’re practically all set to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is all about.Order Woocommerce Based Solutions For Sell Online Courses
Reviews have actually shown that your product has worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item warranty.
There are a number of successful formats for warranties:
30+ day money back 110% cash back assurance.
Your client wishes to be assured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is simple, but so important.
You need actually to ask for their cash and take it!
Here’s where your checkout kind can be found in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not require.
Don’t wish to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial offered you an overview of current finest practices. I hope you enjoyed it. In addition, it is very important to dispel the idea that a specific tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!