Funnels can be made complex … actually made complex, so complex that the majority of people give up before they launch their very first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Open Source Software To Get A Free Shopping Cart You Can Add To Your Site
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single websites with the best structure to transform cold traffic into customers …
Pretty cool concept, right?Open Source Software To Get A Free Shopping Cart You Can Add To Your Site
Well, it absolutely caught on due to the fact that Samcart is able to charge incredibly high costs for this guarantee:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the rate.
In fact, using Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome. Open Source Software To Get A Free Shopping Cart You Can Add To Your Site
A typical method to do this is what’s called the “AIDA” model:
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In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its ability to eliminate their pain or accomplish their wanted condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these steps throughout multiple pages, processes, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More information on each idea listed below (as well as a link to download the whole funnel!).
Get the entire funnel free of charge????
The complimentary One Page Funnel has expired … However make certain you register, since I have huge plans for funnel contractors in the works quickly!Open Source Software To Get A Free Shopping Cart You Can Add To Your Site
This easy (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each part.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and support in the rest of the page.
1.Never lie … seriously – there suffice lousy online marketers out there already.
Be specific with your headlines – do not simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to watch an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.Open Source Software To Get A Free Shopping Cart You Can Add To Your Site
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next part comes in.
3. Consumer Reviews in 2019 and beyond … Clients are skeptical. Social evidence is the very best psychological weapon we need to encourage people.
There is a lot details out there that it is exceptionally hard to know which to trust.Open Source Software To Get A Free Shopping Cart You Can Add To Your Site
Social evidence gives us an easy escape … if thousands of people have actually already trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Guarantee
If they’ve made it this far, it means they’re practically ready to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item assurance is everything about.Open Source Software To Get A Free Shopping Cart You Can Add To Your Site
Reviews have actually revealed that your product has actually worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are several effective formats for guarantees:
30+ day refund 110% money back assurance.
Your customer wants to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is easy, but so essential.
You require in fact to ask for their money and take it!
Here’s where your checkout kind comes in.
The main goal of this action is making the process as simple as possible for your users.
Do not request 40 information points that you do not need.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial offered you an overview of present best practices. I hope you enjoyed it. In addition, it is very important to eliminate the idea that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!