Funnels can be complicated … truly made complex, so complicated that many people give up prior to they launch their first real project. What if you could streamline this and put a sales funnel on a single page? Online Selling Course Singapore
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single web page with the best structure to convert cold traffic into consumers …
Pretty cool concept, right?Online Selling Course Singapore
Well, it absolutely caught on since Samcart is able to charge exceptionally high prices for this promise:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the rate.
In fact, using Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome. Online Selling Course Singapore
A typical method to do this is what’s known as the “AIDA” model:
Online Selling Course Singapore
In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your product and its capability to eliminate their discomfort or accomplish their wanted condition
Action: provide the chance to purchase
A lot of sales funnels extend these steps across numerous pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly perform each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More details on each idea listed below (as well as a link to download the whole funnel!).
Get the whole funnel totally free????
The totally free One Page Funnel has expired … However make certain you sign up, because I have huge prepare for funnel home builders in the works quickly!Online Selling Course Singapore
This basic (but effective) page structure includes all the components of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headlines – don’t simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.Online Selling Course Singapore
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be real. That’s where the next element can be found in.
3. Client Reviews in 2019 and beyond … Consumers are skeptical. Social proof is the best psychological weapon we have to persuade people.
There is a lot information out there that it is extremely tough to understand which to trust.Online Selling Course Singapore
Social proof gives us an easy escape … if countless people have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Bold Guarantee
If they have actually made it this far, it indicates they’re almost all set to buy. Now you just need that last tiny touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.Online Selling Course Singapore
Testimonials have revealed that your product has actually worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product warranty.
There are a number of successful formats for service warranties:
30+ day cash back 110% refund guarantee.
Your customer wants to be assured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is simple, but so essential.
You require really to request their cash and take it!
Here’s where your checkout kind can be found in.
The main goal of this step is making the process as easy as possible for your users.
Do not request for 40 data points that you do not require.
Do not wish to ship anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 step checkout process to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide offered you a summary of current best practices. I hope you enjoyed it. In addition, it is necessary to resolve the concept that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!