Funnels can be made complex … truly made complex, so complex that many people give up before they release their first genuine project. What if you could streamline this and put a sales funnel on a single page? Online Selling Course In Surat
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?Online Selling Course In Surat
Well, it absolutely caught on since Samcart has the ability to charge extremely high prices for this promise:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the price.
In fact, utilizing Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Online Selling Course In Surat
A typical way to do this is what’s called the “AIDA” model:
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In this specific order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your item and its ability to eliminate their pain or achieve their preferred condition
Action: give them the chance to purchase
Most sales funnels extend these steps throughout several pages, processes, emails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More information on each concept listed below (as well as a link to download the whole funnel!).
Get the whole funnel totally free????
The free One Page Funnel has actually expired … However make certain you register, since I have big plans for funnel builders in the works soon!Online Selling Course In Surat
This simple (but efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each part.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The whole point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Never ever lie … seriously – there suffice crappy marketers out there currently.
Be specific with your headings – do not simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.Online Selling Course In Surat
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be true. That’s where the next part is available in.
3. Consumer Reviews in 2019 and beyond … Consumers are skeptical. Social evidence is the very best mental weapon we need to persuade individuals.
There is so much information out there that it is exceptionally difficult to know which to trust.Online Selling Course In Surat
Social evidence provides us a simple escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Bold Assurance
If they’ve made it this far, it implies they’re nearly ready to purchase. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid item assurance is everything about.Online Selling Course In Surat
Testimonials have shown that your item has actually worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product assurance.
There are several successful formats for guarantees:
30+ day cash back 110% cash back warranty.
Your consumer wishes to be assured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, but so crucial.
You need really to request their cash and take it!
Here’s where your checkout form comes in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial gave you an introduction of present best practices. I hope you enjoyed it. Furthermore, it is necessary to dispel the idea that a specific tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!