Funnels can be made complex … truly made complex, so complex that the majority of people quit before they introduce their very first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Make Money Online Online Courses Trump Sell On Udemy Branding
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool idea, right?Make Money Online Online Courses Trump Sell On Udemy Branding
Well, it definitely caught on since Samcart has the ability to charge incredibly high prices for this pledge:
Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the rate.
In fact, using Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. Make Money Online Online Courses Trump Sell On Udemy Branding
A common way to do this is what’s known as the “AIDA” model:
Make Money Online Online Courses Trump Sell On Udemy Branding
In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its capability to remove their discomfort or attain their desired condition
Action: give them the chance to buy
Many sales funnels extend these actions across multiple pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More information on each idea listed below (along with a link to download the whole funnel!).
Get the whole funnel totally free????
The free One Page Funnel has ended … However make certain you register, due to the fact that I have big plans for funnel builders in the works quickly!Make Money Online Online Courses Trump Sell On Udemy Branding
This simple (however effective) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each element.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headlines – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to view an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.Make Money Online Online Courses Trump Sell On Udemy Branding
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond … Consumers are hesitant. Social proof is the very best mental weapon we need to persuade individuals.
There is so much info out there that it is extremely hard to understand which to trust.Make Money Online Online Courses Trump Sell On Udemy Branding
Social proof offers us a simple way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Strong Warranty
If they’ve made it this far, it implies they’re practically prepared to purchase. Now you simply require that last small touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.Make Money Online Online Courses Trump Sell On Udemy Branding
Reviews have actually shown that your item has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with an item warranty.
There are numerous effective formats for guarantees:
30+ day cash back 110% refund assurance.
Your client wishes to be reassured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is easy, however so important.
You need actually to request their money and take it!
Here’s where your checkout type can be found in.
The primary goal of this action is making the process as easy as possible for your users.
Do not request 40 information points that you do not need.
Do not wish to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial provided you an overview of current finest practices. I hope you enjoyed it. Furthermore, it is essential to resolve the concept that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!