Funnels can be complicated … truly complicated, so complicated that many people quit prior to they introduce their very first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Leadpages To Samcart Integration
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?Leadpages To Samcart Integration
Well, it certainly caught on because Samcart has the ability to charge extremely high costs for this pledge:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the rate.
In fact, utilizing Cartflows and your preferred WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Leadpages To Samcart Integration
A common method to do this is what’s known as the “AIDA” design:
Leadpages To Samcart Integration
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your item and its ability to eliminate their discomfort or achieve their wanted condition
Action: provide the chance to buy
A lot of sales funnels extend these actions across numerous pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly execute each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each principle below (in addition to a link to download the whole funnel!).
Get the entire funnel free of charge????
The totally free One Page Funnel has ended … However make certain you sign up, since I have huge prepare for funnel contractors in the works quickly!Leadpages To Samcart Integration
This basic (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the remainder of the page.
1.Never lie … seriously – there are enough crappy online marketers out there currently.
Specify with your headings – don’t just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.Leadpages To Samcart Integration
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be real. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond … Customers are skeptical. Social evidence is the best mental weapon we need to persuade people.
There is so much info out there that it is exceptionally difficult to understand which to trust.Leadpages To Samcart Integration
Social evidence offers us an easy way out … if countless individuals have currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Guarantee
If they have actually made it this far, it indicates they’re almost all set to buy. Now you simply require that last tiny touch to make them buy …
And that’s what a rock-solid item warranty is everything about.Leadpages To Samcart Integration
Reviews have revealed that your product has actually worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product assurance.
There are numerous effective formats for guarantees:
30+ day cash back 110% money back assurance.
Your client wants to be assured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is easy, but so important.
You require in fact to ask for their cash and take it!
Here’s where your checkout form comes in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial offered you an introduction of existing best practices. I hope you enjoyed it. Furthermore, it is essential to resolve the idea that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!