Funnels can be made complex … really complicated, so complicated that the majority of people quit before they release their first genuine project. What if you could streamline this and put a sales funnel on a single page? Leadpages Bonuse Samcart
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single websites with the ideal structure to transform cold traffic into consumers …
Pretty cool idea, right?Leadpages Bonuse Samcart
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high costs for this guarantee:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the cost.
In fact, using Cartflows and your preferred WordPress page home builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome. Leadpages Bonuse Samcart
A typical way to do this is what’s referred to as the “AIDA” design:
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In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its ability to remove their discomfort or accomplish their preferred condition
Action: provide the opportunity to buy
The majority of sales funnels extend these actions throughout several pages, processes, emails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly perform each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More details on each idea below (in addition to a link to download the entire funnel!).
Get the whole funnel for free????
The free One Page Funnel has ended … However make sure you sign up, since I have huge plans for funnel contractors in the works quickly!Leadpages Bonuse Samcart
This simple (however effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there are enough bad marketers out there already.
Specify with your headings – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A solid beginning point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.Leadpages Bonuse Samcart
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be real. That’s where the next part is available in.
3. Consumer Testimonials in 2019 and beyond … Clients are skeptical. Social proof is the best mental weapon we have to encourage people.
There is a lot details out there that it is extremely difficult to understand which to trust.Leadpages Bonuse Samcart
Social proof provides us an easy escape … if countless people have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Strong Warranty
If they have actually made it this far, it suggests they’re almost all set to purchase. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid product warranty is all about.Leadpages Bonuse Samcart
Reviews have shown that your item has worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with a product assurance.
There are a number of effective formats for guarantees:
30+ day cash back 110% cash back warranty.
Your consumer wishes to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is basic, however so crucial.
You require actually to ask for their cash and take it!
Here’s where your checkout form comes in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not need.
Do not wish to ship anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial offered you an introduction of existing finest practices. I hope you enjoyed it. Additionally, it is essential to dispel the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!