Funnels can be complicated … truly complicated, so complex that the majority of people give up prior to they introduce their first real campaign. What if you could streamline this and put a sales funnel on a single page? Kartra Vs Clickfunnels And Samcart Lifespan
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single web page with the best structure to convert cold traffic into clients …
Pretty cool idea, right?Kartra Vs Clickfunnels And Samcart Lifespan
Well, it definitely caught on due to the fact that Samcart is able to charge incredibly high rates for this promise:
Samcart provides you 18+ templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the cost.
In fact, using Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Kartra Vs Clickfunnels And Samcart Lifespan
A common method to do this is what’s called the “AIDA” model:
Kartra Vs Clickfunnels And Samcart Lifespan
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its capability to remove their pain or accomplish their wanted condition
Action: give them the opportunity to purchase
Many sales funnels extend these actions throughout multiple pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More details on each concept listed below (along with a link to download the entire funnel!).
Get the whole funnel totally free????
The free One Page Funnel has expired … However make sure you register, because I have big prepare for funnel contractors in the works quickly!Kartra Vs Clickfunnels And Samcart Lifespan
This simple (but efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice crappy marketers out there already.
Specify with your headlines – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to view an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.Kartra Vs Clickfunnels And Samcart Lifespan
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next component can be found in.
3. Customer Reviews in 2019 and beyond … Consumers are skeptical. Social evidence is the best psychological weapon we need to encourage individuals.
There is a lot details out there that it is incredibly challenging to know which to trust.Kartra Vs Clickfunnels And Samcart Lifespan
Social evidence offers us a simple way out … if countless individuals have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they’ve made it this far, it indicates they’re almost prepared to purchase. Now you simply require that last tiny touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.Kartra Vs Clickfunnels And Samcart Lifespan
Testimonials have actually shown that your product has worked for others … but your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item guarantee.
There are several effective formats for service warranties:
30+ day cash back 110% money back guarantee.
Your client wishes to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, however so essential.
You require actually to request their money and take it!
Here’s where your checkout form comes in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not need.
Do not want to ship anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial provided you an introduction of existing finest practices. I hope you enjoyed it. Additionally, it is essential to eliminate the idea that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!