Funnels can be complicated … really made complex, so complex that the majority of people give up prior to they launch their very first real project. What if you could streamline this and put a sales funnel on a single page? Kartra Clickfunnels Or Samcart Quality
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?Kartra Clickfunnels Or Samcart Quality
Well, it certainly caught on since Samcart is able to charge incredibly high rates for this guarantee:
Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the rate.
In fact, using Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).
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Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome. Kartra Clickfunnels Or Samcart Quality
A typical way to do this is what’s called the “AIDA” model:
Kartra Clickfunnels Or Samcart Quality
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its ability to eliminate their pain or accomplish their wanted condition
Action: give them the chance to purchase
The majority of sales funnels extend these steps across multiple pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
A successful page will clearly perform each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each concept below (as well as a link to download the entire funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has expired … However make certain you register, because I have big prepare for funnel contractors in the works soon!Kartra Clickfunnels Or Samcart Quality
This basic (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each element.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Some tips:
1.Never lie … seriously – there are enough lousy marketers out there currently.
Specify with your headings – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.Kartra Clickfunnels Or Samcart Quality
You can use several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next part comes in.
3. Customer Reviews in 2019 and beyond … Customers are hesitant. Social proof is the very best mental weapon we need to encourage individuals.
There is so much details out there that it is incredibly tough to understand which to trust.Kartra Clickfunnels Or Samcart Quality
Social proof provides us a simple escape … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Warranty
If they’ve made it this far, it means they’re almost all set to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item assurance is everything about.Kartra Clickfunnels Or Samcart Quality
Testimonials have revealed that your item has worked for others … but your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product assurance.
There are a number of successful formats for guarantees:
30+ day cash back 110% cash back assurance.
Your client wants to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is easy, but so essential.
You need in fact to ask for their money and take it!
Here’s where your checkout type is available in.
The main objective of this step is making the process as easy as possible for your users.
Do not request 40 data points that you do not require.
Do not wish to ship anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout process to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide provided you an introduction of present best practices. I hope you enjoyed it. In addition, it is essential to resolve the idea that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!