Funnels can be complicated … actually complicated, so complicated that most people give up before they introduce their very first real project. What if you could streamline this and put a sales funnel on a single page? Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single web page with the best structure to transform cold traffic into customers …
Pretty cool concept, right?Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
Well, it certainly caught on because Samcart is able to charge exceptionally high prices for this pledge:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the cost.
In fact, using Cartflows and your favorite WordPress page home builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome. Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
A common way to do this is what’s called the “AIDA” design:
Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
In this specific order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your product and its capability to eliminate their discomfort or accomplish their wanted condition
Action: provide the chance to purchase
A lot of sales funnels extend these actions across several pages, processes, emails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly execute each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More details on each idea listed below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The free One Page Funnel has expired … However ensure you sign up, since I have big prepare for funnel home builders in the works quickly!Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
This simple (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
1.Never lie … seriously – there suffice lousy marketers out there already.
Specify with your headings – do not simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong starting point is “How to accomplish a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond … Clients are skeptical. Social proof is the very best psychological weapon we have to convince individuals.
There is so much info out there that it is exceptionally hard to understand which to trust.Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
Social proof provides us an easy escape … if countless people have currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they have actually made it this far, it indicates they’re nearly ready to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.Intext:”powered By X-cart: Shopping Cart Software” -site:x-cart.com
Reviews have actually revealed that your product has actually worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product warranty.
There are a number of successful formats for guarantees:
30+ day money back 110% cash back guarantee.
Your consumer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is easy, however so essential.
You need really to request for their cash and take it!
Here’s where your checkout form comes in.
The primary goal of this step is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t want to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial provided you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it is necessary to dispel the concept that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!