Funnels can be complicated … truly complicated, so complicated that most people quit prior to they launch their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Integrate Woocommerce Customizations For Sell Online Courses
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?Integrate Woocommerce Customizations For Sell Online Courses
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high costs for this pledge:
Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.
In fact, using Cartflows and your preferred WordPress page contractor (and even just Gutenberg).
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Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome. Integrate Woocommerce Customizations For Sell Online Courses
A common way to do this is what’s called the “AIDA” design:
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In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your product and its ability to eliminate their discomfort or attain their desired condition
Action: give them the chance to purchase
The majority of sales funnels extend these steps throughout numerous pages, processes, e-mails, and so on
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly perform each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More information on each idea listed below (in addition to a link to download the entire funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has expired … But ensure you register, due to the fact that I have big plans for funnel builders in the works quickly!Integrate Woocommerce Customizations For Sell Online Courses
This basic (however efficient) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each component.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice lousy marketers out there currently.
Be specific with your headlines – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.Integrate Woocommerce Customizations For Sell Online Courses
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be real. That’s where the next component comes in.
3. Consumer Reviews in 2019 and beyond … Customers are doubtful. Social proof is the very best mental weapon we need to persuade people.
There is so much info out there that it is exceptionally tough to understand which to trust.Integrate Woocommerce Customizations For Sell Online Courses
Social proof offers us a simple way out … if countless individuals have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Bold Assurance
If they’ve made it this far, it implies they’re nearly ready to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.Integrate Woocommerce Customizations For Sell Online Courses
Testimonials have actually shown that your item has actually worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product assurance.
There are numerous successful formats for service warranties:
30+ day cash back 110% money back assurance.
Your client wants to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, however so crucial.
You require really to request for their cash and take it!
Here’s where your checkout form can be found in.
The primary goal of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide gave you a summary of present best practices. I hope you enjoyed it. Additionally, it is very important to dispel the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!