Funnels can be complicated … truly made complex, so complex that many people give up prior to they launch their first real project. What if you could simplify this and put a sales funnel on a single page? Https://www.slant.co/topics/10898/platforms-for-selling-online-courses
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?Https://www.slant.co/topics/10898/platforms-for-selling-online-courses
Well, it absolutely caught on due to the fact that Samcart is able to charge extremely high costs for this pledge:
Samcart offers you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the rate.
In fact, using Cartflows and your favorite WordPress page home builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome. Https://www.slant.co/topics/10898/platforms-for-selling-online-courses
A typical method to do this is what’s referred to as the “AIDA” model:
In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your item and its capability to remove their pain or accomplish their wanted condition
Action: give them the opportunity to purchase
Many sales funnels extend these steps across several pages, procedures, e-mails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More details on each concept below (as well as a link to download the entire funnel!).
Get the entire funnel for free????
The free One Page Funnel has expired … But ensure you sign up, because I have huge plans for funnel home builders in the works soon!Https://www.slant.co/topics/10898/platforms-for-selling-online-courses
This simple (however effective) page structure consists of all the elements of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there suffice bad online marketers out there already.
Be specific with your headlines – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.Https://www.slant.co/topics/10898/platforms-for-selling-online-courses
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond … Consumers are skeptical. Social evidence is the very best mental weapon we have to persuade people.
There is so much details out there that it is extremely difficult to know which to trust.Https://www.slant.co/topics/10898/platforms-for-selling-online-courses
Social proof offers us an easy escape … if countless people have actually already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Warranty
If they have actually made it this far, it means they’re practically all set to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.Https://www.slant.co/topics/10898/platforms-for-selling-online-courses
Reviews have shown that your item has actually worked for others … however your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product assurance.
There are numerous successful formats for warranties:
30+ day cash back 110% refund warranty.
Your client wishes to be reassured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, but so crucial.
You need actually to request their cash and take it!
Here’s where your checkout kind can be found in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide provided you an introduction of current finest practices. I hope you enjoyed it. Moreover, it is essential to eliminate the idea that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!