Funnels can be complicated … truly complicated, so complicated that many people quit before they launch their very first real project. What if you could simplify this and put a sales funnel on a single page? How To Sell Online Courses In India
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can create a single websites with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?How To Sell Online Courses In India
Well, it certainly caught on because Samcart is able to charge extremely high rates for this pledge:
Samcart offers you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the price.
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).
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Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome. How To Sell Online Courses In India
A common way to do this is what’s known as the “AIDA” model:
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In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your product and its capability to remove their discomfort or achieve their preferred condition
Action: provide the opportunity to purchase
Most sales funnels extend these actions throughout several pages, procedures, emails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly perform each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each idea listed below (along with a link to download the entire funnel!).
Get the entire funnel for free????
The totally free One Page Funnel has expired … But ensure you register, because I have big prepare for funnel home builders in the works quickly!How To Sell Online Courses In India
This basic (but efficient) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there are enough crappy online marketers out there already.
Specify with your headings – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to attain a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.How To Sell Online Courses In India
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be real. That’s where the next component is available in.
3. Client Reviews in 2019 and beyond … Customers are doubtful. Social evidence is the very best mental weapon we have to encourage individuals.
There is a lot details out there that it is incredibly difficult to understand which to trust.How To Sell Online Courses In India
Social proof provides us an easy way out … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Strong Guarantee
If they’ve made it this far, it means they’re nearly prepared to purchase. Now you simply require that last tiny touch to make them buy …
Which’s what a rock-solid product guarantee is everything about.How To Sell Online Courses In India
Reviews have shown that your product has worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with an item warranty.
There are several successful formats for service warranties:
30+ day cash back 110% cash back guarantee.
Your consumer wants to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, but so essential.
You need in fact to request their cash and take it!
Here’s where your checkout kind can be found in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Don’t want to deliver anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you an introduction of current finest practices. I hope you enjoyed it. Additionally, it is necessary to resolve the concept that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!